What's in a name? Sometimes, not much. Here are six products where buying generic is just as good — and cheaper.
Could knowing when to buy generic save consumers more than $1 billion a year? That's the estimate of a recent study by economists at the University of Chicago Booth School of Business and a colleague at Tilburg University in the Netherlands. The researchers found, for instance, that health care professionals are more likely than other consumers to buy cheaper private-label headache remedies. The study suggests that if everyone knew as much as doctors and pharmacists do about things such as active ingredients, headache sufferers would spend less on brand-name medication.
That leads to the question: What else are consumers buying brand-name when generic will do just as well? Cheapism looked into supermarket merchandise ranging from food to batteries to find out when it's best to go generic to save money.
* All funds in USD.
* Video: Ways to eat for $1.50 a day
March 12 (Bloomberg) -- Adam Johnson reports on today’s top news headlines on Bloomberg Television's “Bloomberg Surveillanc (Source: Bloomberg)
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