The stories behind how iconic companies, from Starbuck's Coffee to Reebok, chose their names.
Chances are you've never stood in a Walmart and said, Hey, I wonder why it's called that. Surely, by now you know the tale of the powerful Walton family and its line of eponymous superstores founded in the 1960s.
But not all companies simply take their founder's name and call it a day. Wonder why 7-Eleven is called what it is, or what Coca-Cola truly means? Click through to read the stories behind the names of some of today's largest businesses.
* Bing: How to name your business
July 25 (Bloomberg) -- Melissa Ben-Ishay, founder of Baked By Melissa, discusses the cupcake craze in America and how her business is staying fresh as ... More July 25 (Bloomberg) -- Melissa Ben-Ishay, founder of Baked By Melissa, discusses the cupcake craze in America and how her business is staying fresh as she attempts to expand the brand beyond New York City. She speaks on “Market Makers.”
Date 1 hr ago, Duration 4:27, Views 47
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