A football league founded by a wrestling celebrity featuring scantily clad cheerleaders, a lax approach to the rules and a player named "He Hate Me." What could possibly go wrong?
Plenty, actually, for the upstart league that tried in 2001 to move into that middle ground between professional football and wrestling. But what ultimately doomed XFL was a lack of respect from football fans and the sports media. Television ratings were low and the league couldn't turn a profit.
In the end, the XFL's fate might best be illustrated by its promotional blimp, which — a month before the league's first game — started out strong but crashed after operators lost control and had to evacuate.
* Bing: Best NFL coaches
April 23 (Bloomberg) -- Rosenblatt Securities Analyst Brian Blair discusses Apple's second-quarter earnings and buyback program with Julie Hyman on Bl... More April 23 (Bloomberg) -- Rosenblatt Securities Analyst Brian Blair discusses Apple's second-quarter earnings and buyback program with Julie Hyman on Bloomberg Television's "Street Smart." (Source: Bloomberg)
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